UBC is an agent of change for sustainability, urgent climate action and a more just society.
Faculties, researchers and departments across UBC are working on a variety of innovative initiatives all aimed at meeting the university’s ambitious goals related to sustainability and climate action. With this collective effort, a brand toolkit was created to ensure a cohesive and consistent approach to sustainability and climate action communications in a manner that reﬂects UBC’s distributed environment. Faculties and administrative units are encouraged to incorporate the sustainability identity within their relevant work—all in an effort to increase visibility of sustainability and climate action initiatives across the university and to communicate more consistently and effectively with external audiences.
Communications plays an integral role in supporting the culture change required to meet UBC’s ambitious goals related to sustainability and climate action.
Please direct any questions about the toolkit to Jon Garner at firstname.lastname@example.org.
What is UBC doing to leverage its position and empower students, faculty and staff to make change?
Working to create the most sustainable and equitable campuses in the world.
Empowering and supporting the sustainability leaders of tomorrow.
Helping British Columbia reach a more sustainable future through research, living labs, community engagement, and other actions that tackle our most pressing issues.
Leading and partnering with other organizations to achieve impact at a scale that makes a difference for individuals and society.
UBC Sustainability Colours
UBC Sustainability Ripple Graphic
Vector ﬁles of the UBC Sustainability ripple effect graphic. This is the minimum for identifying that your project supports UBC’s sustainability mandate.
UBC Sustainability Wordmark
Vector ﬁles of the UBC Sustainability wordmark with the ripple graphic. A simple way to announce that your project supports UBC’s sustainability mandate.
UBC Sustainability Illustrations
Unique illustrations created speciﬁcally to communicate key aspects of how UBC is committed to sustainability in its research, educational curriculum and campus operations.
UBC Sustainability Icons
Unique icons based on the Sustainability Illustrations created speciﬁcally be used at small sizes and in web environments.
UBC Sustainability Photography Library
Highlight how your program or initiative aligns with UBC’s Sustainability mandate through on-brand photography available via Flickr through the following accounts.
- UBC Sustainability
- UBC Media Relations
- UBC Brand and Marketing
- UBC Farm
- Faculty of Land and Food Systems
UBC Sustainability Publication Bars
If you are planning to publish brochures, magazines, reports or other print communication materials, please use our publication bars. They can be used with design programs, such as Adobe InDesign, and desktop publishing programs, such as Microsoft Word.