Thu, May 14, 2015 9:00 AM - 12:30 PM MICHAEL SMITH LABORATORIES. No Charge. Description
Now that you’ve diagnosed your policy problem and mapped your stakeholder landscape, what is your strategy for influencing change? How will you communicate and align objectives with your stakeholders? Can you clearly articulate your return on investment (ROI)?
You understand what the problem is and how change happens. You understand who are the key players involved and how they receive information. You know if anyone else is experiencing the same challenge, and you are also aware of how you fit in this ecosystem. Now how you decide what to do? Do you employ a bottom-up strategy and target end-user associations and form coalitions with other researchers, or do you engage in a top-down strategy, in which you focus on delivering your message to policymakers and government officials? Once you develop your strategy, it is also important to focus on clearly articulating your project’s return on investment (ROI). This workshop will provide you with tools to develop a clear action plan.
We advocate the idea of “real work in real time.” All workshops in this series are hands-on, catered to busy researchers and research associates seeking to apply new tools directly to their work projects during the sessions. The workshops and speaker sessions are designed to build on each other as a program, but participants may choose to attend individual sessions at any point throughout the program.
Learning Objectives
•Analyze the activities and relationships in your particular policy ecosystem to identify ways in which your research could inform, influence or inspire desired response from stakeholders.
•Identify opportunities for partnerships, coalitions and public engagement as a strategy/channel of influence
•Articulate ROI with respect to benefits to Canada, as well as at the international level.
Who Should Attend?
This event is free and open to anyone who has an innovative idea or project that they want to develop to its full potential. This includes University of British Columbia-based scientists and researchers including Principal Investigators, Laboratory Technicians, Post-Doctoral Researchers, Graduate/Undergraduate Students, and Research Associates (including Project Managers and Research Grant Facilitators). Participants from outside the UBC community are also welcome.
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